314 Results
The Streaming Revolution Has Come to the NFL, But Some Things Never Change
The NFL has embraced the streaming revolution, bringing new ways to watch games. However, there are still challenges to overcome as NFL broadcasting evolves.
Kevin Krim September 19, 2023 5 min read
CNBC Squawk Box: EDO’s 3 Key Takeaways from our NFL TV Outcomes Report
Watch EDO President and CEO Kevin Krim on CNBC’s “Squawk Box” to share insights from our recent NFL TV Outcomes Report.
EDO Team September 11, 2023 2 min read
EDO NFL TV Outcomes Report Reveals NFL Ad Effectiveness, Strength of Streaming
NFL holds five of the top ten most engaging TV programs in the last year while Amazon’s TNF debut and Spanish-language record strong engagement.
EDO Team August 24, 2023 4 min read
For This Year’s NFL Season, Outcomes Matter Even More
EDO President & CEO Kevin Krim shares why the NFL is about to become even more important for modern marketers as the ad market grows in complexity.
Kevin Krim August 24, 2023 5 min read
The Super Value of Super Bowl Lead-Out Programs
The Super Value of Super Bowl Lead-Out Programs
Brandan Jones March 28, 2023 6 min read
SeeHer blog: Dolly Parton, Scarlett Johansson are Most Searched from Super Bowl LVI Ads
SeeHer blog: Dolly Parton, Scarlett Johansson are Most Searched from Super Bowl LVI Ads
EDO Team February 21, 2022 3 min read
EDO’s Super Bowl LVI Ad Rankings
EDO’s Super Bowl LVI Ad Rankings
Jackie Cavedon July 18, 2022 4 min read
Why the NFL on Amazon is a Prime environment for brands, regardless of ratings
Why the NFL on Amazon is a Prime environment for brands, regardless of ratings
EDO Team September 20, 2022 3 min read
Dr. Squatch’s TV campaign with NFL QB Justin Herbert scores with NFL viewers
Dr. Squatch’s TV campaign with NFL QB Justin Herbert scores with NFL viewers
EDO Team September 20, 2022 2 min read
Electric Vehicle Ads Dominate Early in 2022 NFL Football
Electric Vehicle Ads Dominate Early in 2022 NFL Football
EDO Team October 11, 2022 3 min read
Sports Betting Advertisers like DraftKings, FanDuel Bet Big on NFL
Sports Betting Advertisers like DraftKings, FanDuel Bet Big on NFL
EDO Team October 25, 2022 4 min read
Rihanna, Entertainment, and Retail Drive Engagement at Super Bowl LVII
Rihanna, Entertainment, and Retail Drive Engagement at Super Bowl LVII
EDO Team February 16, 2023 4 min read