298 Results
Hallmark Media Signs EDO as Outcomes Measurement Partner, Reveals Strong Q4 Ad Performance
Hallmark Media Signs EDO as Outcomes Measurement Partner, Reveals Strong Q4 Ad Performance
Brandan Jones March 14, 2023 3 min readSignal Loss From Privacy Changes Have Made Upfront Planning Very Fuzzy
Signal Loss From Privacy Changes Have Made Upfront Planning Very Fuzzy
Kevin Krim March 27, 2023 4 min readThe Super Value of Super Bowl Lead-Out Programs
The Super Value of Super Bowl Lead-Out Programs
Brandan Jones March 28, 2023 6 min readFrom the Gridiron To The Stage: Universal Lessons From Insurance Advertising
From the Gridiron To The Stage: Universal Lessons From Insurance Advertising
EDO Team April 2, 2023 6 min readEDO Auto Performance Report Determines GMC, Nissan, and Polestar Most Effective TV Advertisers Ahead of New York International Auto Show
EDO Auto Performance Report Determines GMC, Nissan, and Polestar Most Effective TV Advertisers Ahead of New York International Auto Show
Brandan Jones April 3, 2023 2 min readCMOs Can Still Win the Boardroom in a Downturn
CMOs Can Still Win the Boardroom in a Downturn
Kevin Krim April 19, 2023 4 min readDo Celebrities Deliver? From Ads to Action with Delivery Service TV Ads
Do Celebrities Deliver? From Ads to Action with Delivery Service TV Ads
EDO Team May 9, 2023 6 min readWhy All Eyes Are On This Year’s Upfronts
Why All Eyes Are On This Year’s Upfronts
Kevin Krim May 10, 2023 3 min readDispatches from the Upfronts – Day 1
Dispatches from the Upfronts – Day 1
Kevin Krim May 14, 2023 4 min readDispatches from the Upfronts – Day 2
Dispatches from the Upfronts – Day 2
Kevin Krim May 15, 2023 4 min readMarch Madness: Which Brands Are Winning the Big Dance
March Madness: Which Brands Are Winning the Big Dance
EDO Team March 8, 2023 3 min readMarch Madness Marketing (Live Blog): Ready For Anything With TV Intel
March Madness Marketing (Live Blog): Ready For Anything With TV Intel
EDO Team March 22, 2023 7 min read