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Who Won the Week? Introducing EDO’s New Sports and TV Advertising Video Series

Written by EDO Team | October 26, 2023

Pardon the interruption, but we’ve got a new sports talk show — right here at EDO.

“Who Won the Week?” is our weekly video dive into the intersection of live sports and TV advertising, hosted by EDO Media Analyst Matt Ulrich and veteran journalist Mike Shields, a long-time media reporter who currently runs the Next in Media substack. Each week, we’ll give you the low-down on what happened on the field, during the ad breaks, and behind the scenes at our industry’s biggest advertisers, agencies, networks, and streaming platforms.

This week, Mike and Matt chop it up about the all-consuming Chiefs, Monday Night Football’s game-changing ABC simulcast, and an MVP performance on Sunday Night from pet food subscription service The Farmer’s Dog.

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