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Sports & Live Events
EDO insights around the sports and live events driving the most consumer engagement on TV — with top brands across all major industries.
Resources
Sports & Live Events
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From Apple to Oofos: See Which Brands Won the College Football Championship on ESPN
Blog
The 2022 World Cup: a wave of engagement led by Walmart, Verizon and BMW
Blog
Sports Betting Advertisers like DraftKings, FanDuel Bet Big on NFL
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Dr. Squatch’s TV campaign with NFL QB Justin Herbert scores with NFL viewers
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Why the NFL on Amazon is a Prime environment for brands, regardless of ratings
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What advertisers need to know about the Big Ten’s new media rights deal
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YouTube TV’s Ironic NBA Finals Ads
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2022 NBA Finals Advertising Update
Research & Insights
EDO’s Category and Brand Advertising Winners from The Oscars
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SeeHer blog: Dolly Parton, Scarlett Johansson are Most Searched from Super Bowl LVI Ads
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FAQ: Super Bowl LVI Ad Performance
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Super Bowl LVI Celebrity Rankings
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