Contact Us
the-nix-company-4Hmj9gkyM6c-unsplash

TV Outcomes Data? We’ve Got the Receipts

Whether you’re a big-box seller or a specialty retailer, EDO’s data-driven TV intelligence helps make your TV ads as indispensable as your shelf space.

 

Drive Real Results with TV Intelligence

EDO measures the impact of TV advertising on the consumer behaviors that are proven predictors of business outcomes. With real-time engagement data – that moment  when awareness turns into intent — modern marketers can plan and optimize their Convergent TV investment by network, program, daypart, and creative message.

 

thumbnail_IMG_7738 copy
TOUCH

Who Won the Week?

Who Won the Week?

INSIGHTS:
Walmart Launches Opening Salvo in Battle for Black Friday

READ MORE >

iStock-1414489347 copy
TOUCH

Retail TV Ad Spend

Retail TV Ad Spend

REPORT:
Down for Back-to-School 2023—But Ad Performance is on the Rise

READ MORE >

iStock-589557794 (1) copy
TOUCH

TV Advertising Spike

TV Advertising Spike

INSIGHTS:
Retailers ride higher sales while TV advertising spikes during busy holiday shopping season

READ MORE >

Watch this Top-Performing Retail Ad

Walmart_logo.svg
AD: Walmart - 2022 Black Friday Deals for Days - Is It Monday Yet? :15

37% more effective 

at driving engagement vs. the average Retail NFL ad.

Walmart invested heavily in a holiday ad campaign that aired during NFL matchups and beyond. The retailer outperformed other category advertisers during NFL regular season ‘22-23 by 37%, owning three of the five top-performing Retail creatives that aired during the NFL.

First Airing: Nov 1, 2022 Advertiser: Walmart | Walmart+ Category: Department Stores

REQUEST A DEMO TODAY

"Data-driven investment is about more than targeting an audience, it’s about buying more effective impressions. We’re able to leverage EDO data to plan, optimize, measure and ultimately, guarantee higher engagement for our clients. In a world of massive media fragmentation and endless consumer choice, leveraging proven next-generation TV metrics and behavioral currencies will be critical to investing in higher quality TV plans and placements.”

 

MEDIAHUB

TRUSTED BY

Intro Title

SECTION IMAGE BOXES - TITLE

Description. Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et

TOUCH
01 Box Title
01Box Title

Box Description

Know What Works. Always.

Sign up for EDO's weekly newsletter to get the latest TV advertising insights straight to your inbox.